All blog posts
Product updates
Merchant cards, mobile payments, and William AI Guidance 2.0: September Apron product updates
Pay smarter, chase less, and get frontier AI on every plan.
Sep 7, 2026
Product updates
How Apron is making the agentic bookkeeping team member a reality with William AI
Designed for trust, built for scale
Sep 21, 2026
Apron news
Apron joins Tech Nation’s Future Fifty 2026 cohort
1 of only 25 UK tech companies invited.
Sep 16, 2026
Apron news
Apron x QuickBooks integration
Pay bills where your books are
Sep 15, 2026
Product updates
The evolution of William AI: Bringing frontier AI to every Apron user (and how we’ll price it)
Smarter guidance. Wider access.
Sep 7, 2026
Customer stories
Goddenwick farm: Home-grown success
Turning seasonal visitors into year-round family fun
Aug 24, 2026
Product updates
How William AI is leading the way in AI bookkeeping
Building the AI bookkeeper, from scratch
Sep 5, 2026
Product updates
To 99% accuracy in six weeks: Building William AI
Here is how we scaled William AI in a month and a half
Sep 2, 2026
Product updates
William AI continues to evolve: from Teach William to Guidance
Guidance drives William adoption
Aug 28, 2026
Product updates
How William AI works
Knowing when to act, and when to hold back
Aug 26, 2026
Customer stories
Gains Accountants: Helping hospitality thrive
Customers, cash flow and staffing
Aug 24, 2026
Customer stories
Sex Brand: Making pleasure a priority
Backed by research and rigor
Aug 4, 2026
Customer stories
Long Black: Easing the daily grind
From drowning in tasks to the perfect blend
Jul 21, 2026
Guides & tools
Earn rewards on HMRC payments while streamlining your Making Tax Digital (MTD) flow
A tax bill that finally works in your favour
Jul 30, 2026
Customer stories
Pillars Brewery: Quality-controlled growth
Taking the perfect brew from the garden shed to the big city
Jul 6, 2026
Product updates
Payment rewards and reimbursements (including mileage)
What's new at Apron
Jun 29, 2026
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